The rugged terrain of the Rocky Mountains demands a truck that is equally as rugged, a truck with the on- and off-road capability to meet any challenge head-on, a truck like the 2013 Ram 1500. In fact, so up for the challenge is the new 1500, the Rocky Mountain Automotive Press (RMAP), a professional association of automotive media, named it the 2013 Rocky Mountain Truck of the Year.
“The Rocky Mountains represent an extraordinary challenge for any car, truck, or SUV,” said RMAP President Chuck Giametta. “Those that surpass our expectations in this difficult environment deserve to be celebrated. We’re pleased to recognize the winning vehicles as the best among so many greats.
“The 2013 Ram 1500 stands out among half-ton pickups, with innovations such as its available air suspension and eight-speed automatic transmission,” Giametta said. “On-road and off, it’s the perfect truck to tackle the demands of the Rocky Mountain West.”
Each vehicle in the running for this award was assessed for value, performance, fuel economy, comfort, and safety. That the 2013 Ram 1500 performed well enough in all these categories to earn the overall distinction shows just how dedicated the Ram brand is to creating the most rounded driving experience possible. Ram Trucks is humbled by this award and proud to add it to the list of other accolades earned recently by the new 2013 Ram 1500.
To learn more about this award-winning truck, please visit the 2013 Ram 1500 page on RamTrucks.com.
