The Next Crop Project

In 2013, we celebrated the Year of the Farmer. We know the sweat and passion that farmers put into their careers. We know that family and community are at the heart of every farmer’s workday. We know that farmers work hard to provide for those they love and for those they’ve never even met.

It’s for these same reasons The Next Crop Project is here to support the next generation of farmers. This is an industry we can’t let go of — one that deserves all the appreciation we can muster, and more. The Next Crop Project is an investment in the future leaders of this industry, and together with the National FFA Organization, we can help future farmers thrive in their field.

On April 26th, The Next Crop Project invites you to join the cause in a simple way. All you need to do to help out is visit your local Ram dealer and test drive a Ram Truck. When you do, $20 will be donated to support a local FFA chapter.

As a bonus, here’s a look back at the extended version of “God Made a Farmer,” which recently won Nielsen’s Top Auto Ad Award!

What do you say? Will you help us support The Next Crop?

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Ram Trucks Celebrates Commercial Truck Season

You’ve heard us say it time and time again. Ram Trucks play just as hard as they work. When it’s time to go to work on the job site, we rely on our friends at Ram Commercial and their full lineup of super-capable commercial vehicles. The Ram Commercial lineup has a vehicle for every commercial need. From our Ram 1500 Tradesman, to our 2500 and 3500 heavy duty models, to our ProMaster and ProMaster City commercial vans, our trucks and vans are the most important tool in the toolbox.truck1

Each year we attend the National Truck Equipment Association Truck Show in Indianapolis. This is one of the largest gatherings of commercial truck and body builder companies in the country. This year we got into the trenches talking trucks and upfits with body builders in our breakout sessions, brought the back-to-back Motor Trend Truck of the Year Ram 1500 to the NTEA floor and proudly displayed our Ram Heavy Duty trucks that feature the legendary Cummins Turbo Diesel with 850 lb.-ft. of torque capable of pulling a best-in-class 30,000 lbs. That’s over 2.5 tons more than the competition. It’s safe to say when it comes to work, Ram Trucks are ready to tackle any job you can throw at them.

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We did have a little fun at The Truck Show this year. We sent NTEA attendees on a ProMaster scavenger hunt. As they discovered features of our commercial van that make it the ultimate canvas for upfitting and commercial use, they also earned their way toward an entry in our sweepstakes to win a Bosch work site stereo. Spread throughout the show, we hid markers that featured facts and asked them to take photos to enter. It was a fun way to interact with each part of the ProMaster and far more fun than a brochure that ends up at the bottom of your bag.

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In 2014 we’re continuing our commitment to the commercial vehicle market, continually listening and updating our trucks and vans to fit the needs of those driving them in the field every day. After all, without you, our owners, we’re nothing.

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Tell us how you use your Ram Truck for work in the comments.

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Introducing the Ram Heavy Duty Black

The 2014 Ram Heavy Duty is about to get a dangerous-looking makeover — in the form of the fabled Ram “Black Package.”

You’ve probably seen the 2014 Ram Black Express. We’re taking those same hard-looking features, upgrading them, and putting them in the Ram Heavy Duty (2500 and 3500 SRW).

Enter the Ram Black Appearance Group. With best-in-class power in both gas and diesel, we’re bringing you a truck flanked with brute-force and enviable style. We’re also including features you won’t find anywhere else in the segment but a Ram Truck, like the Cargo-view Camera, RamBox and manual transmission for diesel.

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You’ll know this truck immediately by its standout, all-black exterior. From 20-inch black aluminum wheels to the black grille surround with black horizontal inserts, the black package doesn’t miss a spot. Even the front and back head badges fit the look, and body side badging is removed (unless your truck comes with a Cummins engine — in which case we’re willing to gloat a bit).

We’ve also made sure the lights align to feature premium bi-functional halogen projector headlamps with black bezels, 15 amber LEDs for park/turn/position lamps and three amber LEDs for the side markers. There is black finish on the tail lamps, too, which are comprised of 15 red LEDs with three red LEDs for the side markers. To top it all off, ParkvView and ParksSense come standard with the Ram Heavy Duty Black package.

The Ram Heavy Duty Black is the meanest-looking truck you can drive off the lot, and it’s got the strength and power to back it up. Will you get behind the wheel?

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Ram 1500 EcoDiesel One Tank Trip: Grand Canyon to the Rocky Mountains

Ram 1500 EcoDisel, Ram 1500, Ram Truck, TruckWe’ve taken you along coastlines, across bridges, through multiple states and into cities full of culture, but we’re still not finished. A couple of road trips just aren’t enough when the Ram 1500 EcoDiesel is capable of going so far on so little. So this time around, we looked at how far one tank of fuel can take you through the wilderness.

650 Miles Between Peaks and Valleys

Trekking From the Rocky Mountains to the Grand Canyon

The United States is full of natural wonders, and arguably, the Rocky Mountains and the Grand Canyon are among the most breathtaking. Driving from one to the other promises some of the most majestic sights with plenty of great stops along the way. We’ve chosen Denver, Colorado, as the beginning of this adventure for a few reasons. The city boasts great attractions such as museums, a zoo and theme parks that beg to be explored before embarking on your trip. Not only is Denver a big city full of great local industry to explore, it’s also a city full of people who truly appreciate the outdoors. It’s the perfect place to stock up on the toys and tools you’ll need for your trip—from kayaks and hiking boots to backpacks and tents. From here, you’ll drive southwest through the beautiful peaks of the Rocky Mountains where you can stop for an afternoon hike or picnic and take in the views. Finally, you’ll round off your trip looking down into the valleys of the Grand Canyon that have been carved out by the water of the Colorado River. There’s no telling where you’ll be inspired to go next when you take the time to stand next to natural wonders such as that.

 

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Ram 1500 Cab and Bed Versatility

Ram 1500, Ram Truck, TruckRam Trucks are always strong and powerful. They’re made that way with the purpose of helping you get where you need to be and your work done in a powerful way.

They’re also versatile. Every day, loyal Ram drivers put their trucks to work for meaningful, unique projects. Each job is its own beast, and that’s why we’ve made sure there’s a Ram Truck available for each and every need. Here’s a look at a few of the different size combinations you can choose from in a Ram 1500.

The Crew Cab: Mid Box

You might call it the granddaddy of the Ram 1500 size combinations (and not because it’s old). This trim is designed for the big team and the big task. Over 125 cubic feet of cab space means you can carry up to six people to the worksite in comfort with over 40-inches of legroom in both the front and back. The 6-foot 4-inch bed will make sure all your equipment catches the ride, too.

The Quad Cab®: Mid Box

If the cab of your truck needs to haul more than just people, the Quad Cab®: Mid Box Ram 1500 could be just for you. With reverse rear-door hinges, this truck will open up wide for more convenient loading of the 116.6 cubic-foot cab. Keep that same 6-foot 4-inch bed, and your truck is the ideal toolbox.

The Regular Cab: Long Box

You’d be amazed what a difference 20 inches can make. The Regular Cab: Long Box Ram 1500 lets you haul more to the worksite with a long 8-foot bed, so you don’t have to leave anything behind. This truck still boasts 41 inches of legroom in a cab that seats three, so you don’t lose any of the comfort you expect in a Ram Truck.

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