Real People, Real Trucks | “I Will Never Own Anything But a Ram”

December 19, 2012 | by | Leave a comment

It’s time for another edition of Real People, Real Trucks. This one comes from Lancaster, California, where Michael W. needs a serious truck to pull his three trailers.

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Ram Outdoorsman Mossy Oak Edition ǀ One “Savage” Truck

December 18, 2012 | by | Leave a comment

Thanks to hunting season, there is little doubt that Ram fans everywhere have been spending extra hours in the woods. With that in mind, we thought now was an appropriate time to remind you all about the Ram Outdoorsman Mossy Oak Edition, a versatile truck that combines two of your favorite things — Ram and Mossy Oak — in one great, woods-dominating package.

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Ram, Zac Brown, Camp Southern Ground | Great Truck, Great Music, Great Cause

December 17, 2012 | by | Leave a comment

“If you don’t have some scratches and dents on your pickup truck, you don’t know how to use it. Or you’re too scared. You should never make decisions based on fear.”

-Zac Brown

We appreciate Zac Brown’s pickup philosophy that every truck needs a few good dents to show it’s been in the thick of things. Then again, we also see the value in keeping your Ram Truck in pristine, like-new condition, if that’s your thing.

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Guts. Glory. Giving. | A Ram Infographic

December 14, 2012 | by | Leave a comment

It might make a good topic for a survey someday: Do typical Ram Truck owners purchase their trucks knowing full well how helpful they could be for family and friends? Or do they come to that realization only gradually, as the truck’s capabilities and usefulness become more and more apparent?

In the end, the answer to that question probably doesn’t matter. What matters is that there are all kinds of ways to put your Ram Truck to work for the benefit of others, especially around the holidays.

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2012 Ram Truck Big Finish ǀ Incentives to Buy

December 13, 2012 | by | Leave a comment

With a best-in-class EPA-estimated 25 mpg hwy, not to mention other important strides in truck technology, there is little doubt that the new 2013 Ram 1500 will have a significant impact on the truck market. In fact, we’re seeing the beginnings of it now, as a number of very good buyer-incentives have become available for model-year 2012, each designed to help move the still highly capable trucks off Dealer lots and into the garages of well-deserving owners.

Here is just a sampling of the most interesting incentives:

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